Since I was young, I’ve always admired others beautiful handwriting. Some would simply have clean lines, others would write in cursive like they’ve been practicing for years and years. I’ve been attempting to perfect my handwriting since then. However, I had little patience for it then, especially when I had to take notes for class. I also was not aware this would be my passion today. Ten-year-old me would be flipping out right now!

I began practicing calligraphy in 2016 and about two years later, I started S.F. Letter Designs. I commissioned signs and other private projects for clients who desired personalizations and elegance added to their gifts or events, and in return gained plenty of friends and experience along the way. I found ways to “let the words speak for themselves”, and brought beauty and aesthetics to anything I could get my hands on. 

Today, I’ve branched off to create a form of art called “Zen Art” or “Zen Doodles” or what I like to call “Organized Chaos”. I began creating these pieces as a pass time, but soon, I came to the conclusion, that the reason why I love calligraphy, isn’t simply just the writing, but it’s the ability to create aesthetically pleasing line work. This has lead me to my rebranding to match what I want to create and provide. 

I, now, offer calligraphy services for private events and zen art prints for home/office decor. 

Welcome to Kei by Design!

View my Portfolio.

Let’s work together! Contact me here.